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MEDIA RELEASE: Northern Lights Festival Boréal: Keeping it fresh since 1972

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MEDIA RELEASE:  Northern Lights Festival Boréal:  Keeping it fresh since 1972

Northern Lights Festival Boréal (NLFB) setup is well underway, and organizers

are beyond excited to launch the event. “We have a really strong lineup this year

that we are extremely proud of,” says Executive Director Max Merrifield, “We

have a ton of new additions and enhancements to the festival atmosphere.”

Northern Lights Festival Boréal is Canada’s longest consecutively running music

festival, and takes place in Sudbury’s Bell Park each year, on the shores of

beautiful Lake Ramsey. While the event retains its roots as a festival of ‘folk

music’, NLFB presents a wide variety of musical genres including roots, indie,

world and modern styles.

 

The festival program itself kicks off on Friday evening, with Tokyo Police Club

headlining. This year, however, festival organizers have joined with local club

SRO in order to present a special festival kick-off party with party-funk

superband Five Alarm Funk on Thursday the 3rd. Festival pass holders get

discounted entry to this special event. “Five Alarm Funk is one of my favourite

bands,” says SRO owner Maher Khalil, “If you like to celebrate and occasionally

dance at the festival, then you will LOVE Five Alarm Funk.”

 

Saturday night of the festival features Canadian musical gem Bruce Cockburn,

who has over 30 albums to his credit and has written such iconic songs as ‘Lovers

in a Dangerous Time’, ‘Wondering Where the Lions Are’ and ‘If a Tree Falls’.

He is a recipient of the Order of Canada for his humanitarian work and his music,

and in early June received an honourary degree from Sudbury’s Laurentian

University.

 

Also appearing Saturday night is The Melbourne Ska Orchestra, a whopping 24

piece band playing Jamaican ska music. Ska is the Jamaican form of dance music

that eventually gave birth to reggae, but has continued to evolve in many ways on

its own. After receiving rave reviews at the Montréal Jazz Festival, the MSO

heads to Sudbury to make festival goers twist and shake with their massive sound.

 

“Our mandate involves honouring and supporting the work of artists,” says

Executive Director Merrifield, “This year we’re doing even more to support that.

We have a ‘Pro-Pass’ program where we are inviting industry professionals and

talent buyers from across Canada to meet our artists and see what Northern

Ontario has to offer musically. We are also starting up a mentorship program for

young artists.” NLFB has partnered with local organization Music and Film in

Motion as well as the Foundation to Assist Canadian Talent on Recordings

(FACTOR), in order to coordinate these initiatives.

 

Another buzz item for NLFB is the appearance of Canadian indie rock institution

Wintersleep, headlining the Sunday night of the festival. One critic’s description

of the Halifax band included these words, “One of the most unique sounds to ever

come out of the Maritimes ... The band blows the pants off crowds time and time

again ... This band will take the country by storm” (Chart Magazine). Wintersleep

has become a revered, household name in Canadian music and scored a Juno in

2008 for New Group of the Year. They have performed on The Late Show with

David

 

Letterman, and their hit song ‘Weighty Ghost’ can be heard all over, used in

countless films and having gone viral online.

 

These are just a few highlights of the weekend, but if they are any indication, it

seems that NLFB has managed to keep it fresh and exciting once again. The

weekend promises to be a must-see cultural event that is all about the love of real

music and a fascination with great art.

 


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